5 Reasons Why You Must Use Google Ads for Your Business

5-reasons-why-you-need-google-ads-for-your-business

5 Reasons Why You Must Use Google Ads for Your Business Google Ads, formerly known as Adwords is one of the most popular as well as effective ways of online advertising. This is due to Google Ads being able to bring in an impressive return of investment (ROI) if constructed properly to its full marketing […]

Social Media Trends for 2021

Social Media Marketing Trends for 2021

Social Media Trends for 2021 Social Media platforms have become a massive advantage for businesses in terms of advertising, e-commerce sales and brand awareness. Everyday, platforms such as Instagram, TikTok and Facebook have more users which means there is a bigger outreach for businesses trying to get their brand out there. Being active across as […]

Google Analytics New Update: Features

google analytics 4 new features update | new online road

New Features in Google Analytics Update You might have noticed that Google Analytics layout and features have been changed recently. This is due to a new update by Google which is meant to help marketers in making decisions and receiving a higher ROI by implementing 4 key elements:  Smarter insights that use machine learning to […]

Where Are Your Customers Coming From?

Where are your customers coming from? new online road

Where Are My Customers Coming From? All users on your website have come from different sources on the internet. Every visitor arrives from somewhere, whether that’s clicking a link on Facebook or typing your address directly into their browser. Figuring out where and how users are finding you, assists you massively in learning about your […]

Why Are Header Tags Important for SEO?

Why are header tags HTML important for SEO? | new online road

5 Reasons Why You Need Digital Marketing As we live in a day and age where most tasks are carried out either digitally or online, you begin to ask yourself if you should be investing in digital marketing for your business. The plain answer is yes. As a business owner you’d like to dominate the […]

5 Reasons Why You Need Digital Marketing

5 reasons why you need digital marketing

5 Reasons Why You Need Digital Marketing As we live in a day and age where most tasks are carried out either digitally or online, you begin to ask yourself if you should be investing in digital marketing for your business. The plain answer is yes. As a business owner you’d like to dominate the […]

What is “Call-To-Action” & How to Utilise it?

what are call to actions and why are they important | new online road

What is a “Call-To-Action” & How to Utilise It? There is a vast range of digital marketing techniques which can be used towards the main goal of conversions. Call to action buttons can achieve this as they are a huge essential part of all areas of marketing as well as sales.   A call to action […]

Titles & Meta Descriptions Explained

what are title tags and meta keywords? | new online road digital marketing agency sydney

Title Tags & Meta Descriptions Explained Is your website lacking on traffic going towards it? Perhaps it is time to check whether your title tags and meta descriptions are optimised to their full potential. Title tags and meta descriptions can enable you to rank on search engine results pages through keywords of your choosing which […]

Does Your Website Need an SSL Certificate?

Does Your Website Need an SSL Certificate? You might have recently built a new website for your business and you’re now wondering, do I need an SSL certificate for it? The simple answer would be yes. In this day and age consumers are a lot more picky and therefore less and less people are visiting […]

The Importance of Website Speed in SEO

The Importance of Website Speed in SEO | New Online Road digital marketing agency sydney

The Importance of Website Speed in SEO Google has recently indicated that website speed is one of the signals used by its algorithm in order to rank pages. A fast and efficient website is absolutely crucial in this day and age. In fact, it has been proven that if a website takes more than 3 […]