SEM - Google Ads
Paid-Per Click Marketing
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked.
PPC the fastest way to to increase your sales. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.
Importance of Search
Receive the results your business deserves
Crafting relevant PPC keyword lists, tight keyword groups, and proper ad text. Using keywords which are most relevant will lead to higher quality leads, this allows you to have a higher quality score.
Quality Score is Google’s rating of the quality and relevance of your keywords, landing pages, and PPC campaigns. Advertisers with better Quality Scores get more ad clicks at lower costs.
Enticing ad copy is vital and if you’re advertising on the display network, we create highly designed quality ads that will demand clicks.